Preferred Source Families
- Professional clinical organizations.
- Public-health agencies.
- Government health and safety resources.
- Major hospitals and academic medical centers.
- Nonprofit organizations with clear public-health missions.
Examples Of Allowed Sources
Current public Reads may cite organizations such as ACOG, CDC, NIH Office of Dietary Supplements, NHS, FDA, March of Dimes, Mayo Clinic, AAP, or HealthyChildren when the specific page supports the article topic.
Sources Niva Avoids For Public Evidence
- Competitor pregnancy apps or consumer pregnancy content hubs.
- Retailer blogs, affiliate pages, and shopping guides.
- Unattributed social posts, forum comments, or influencer claims.
- Sources that are mainly selling a product related to the topic.
How Sources Are Used
Source links should support the visible article. Niva does not add hidden citations only for crawlers, and structured data should not claim authority that is not visible on the page. When public-health guidance changes, source-backed pages should be refreshed before related pages are expanded.
Commerce Separation
Niva Reads is education. Product comparisons, ratings, and buy paths belong in Niva Picks after separate source, media, affiliate, and disclosure review. Public medical safety topics do not receive commerce CTAs.